Shingles Awareness Week
'Press Play on Your Moment'
Differentiating DevCycle's presence in the growing feature flag management space
Shingles Awareness Week
'Press Play on Your Moment'
Differentiating DevCycle's presence in the growing feature flag management space
Shingles Awareness Week
'Press Play on Your Moment'
Differentiating DevCycle's presence in the growing feature flag management space
Most adults may remember chickenpox from their childhood, but never know that the same virus can come back later in life as shingles. It's a risk that optimistic over-50-go-getters around the world need to be aware of.
That’s where this The GSK global tactical campaign was launched to cater to the requirements of Local Operating Companies (LOCs) in more than 15 markets, spanning the UK, USA, Canada, Germany, Brazil, Australia, and China.
RESULT
2 Billion+ Global Reach of earned media coverage within one week
11,000+ Articles published, 25+ LOCs participating, with local activities such as in-person events, radio hosts, podcasts, TV interviews, etc.
150m+ Additional Paid Media Impressions.
